Small businesses face the challenge of not only getting potential customer’s attention, but then keeping that person as a customer. A mobile app can help to not only get in front of potential customers, but also engage that customer via the app to increase customer retention.

According to RSR Research and the article on MarketingCharts.com, “Customer Retention and Loyalty Seen a Big Battle for Retailers,” business owners number 1 concern is customer retention, especially during these trying economic times.

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Many business owners may think that a mobile app is cost prohibitive, but the reality is that for less than $2,000, your business can get a fully-functional mobile app.